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Calendar

9/20/2016 » 10/25/2016
The Spectrum of Nonprofit Financing Options (Webinar Series)

10/3/2016
Advocacy Excellence (Wilmington)

10/4/2016
Advocacy Excellence (Dover)

10/5/2016
Advocacy Excellence (Georgetown)

 

 

Nonprofit Forum: What's Your Story?
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Organization messaging should flow from the heart of your "why" as embodied in your mission. Learn how to do this, as well as the critical components of crafting effective communications with messages that connect with your key audiences.

3/31/2016
When: Thursday, March 31, 2016
From 8:30 AM to 11:00 AM
Where: New Castle County Chamber of Commerce
12 Penns Way
New Castle, Delaware  19720
United States
Presenter: Dr. Dan Young
Contact: John Baker
302-777-5500

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What's Your Story? Engaging the Community in Your Mission and Message
with New Castle County Chamber of Commerce

Join Dr. Young as he takes you through the critical components of crafting effective communications with messages that connect with your key audiences. Your message flows from the heart of your “why” as embodied in your mission. Ideally, when your key audiences talk about why they’re involved, they light up with passion.

Participants in the workshop should expect to learn the principles of effective marketing, persuasion, and story selling.  This will include:

  • How to define and attract target markets of donors and stakeholders
  • How to translate your mission into an integrated marketing communication message that permeates through all parts of the organization
  • How to differentiate your organization from others
  • How to select promotional strategies that fit in with your mission

Sign up will be through the New Castle County Chamber of Commerce website
A link will be posted when registration is open
Cost: $25